In this blog I am trying to cover an in-depth review of ClickFunnels to ascertain if it’s the proper sales funnel manager for you.
You will be able to discover, whether or not it’s worth your hard-earned money and whether it’ll be ready to assist you earn some more.
Here we will discuss about
What is a Sales Funnel
Features of ClickFunnels - how it works
Who is Clickfinnels for
Pricing
Pros and cons
Conclusion
Let’s Begin.
What is a sales funnel?
If you run a business that must create marketing buzz, and that’s every business, even those that have gotten so big it looks like they market themselves, you’ve almost certainly done some digging through the racks of subscription software services designed to assist you manage your sales funnel.
The sales funnel began as a multi-step metaphor for the lengthy process of turning an individual from an uninterested bystander into a loyal repeat customer. Beginning at the “awareness phase,” when a possible customer decides they need a service or product, then moving through the “interest” and “evaluation” phases during which the entire range of competitors is hospitable them, the aim of the sales funnel is to guide a customer through the phases of purchase, re-evaluation (deciding whether your product was ok to determine a recurring relationship), and re-purchase.
Applying this model to E-commerce created the thought that the foremost effective sales pages function as sales funnels: A landing page, a suggestion to act, and an easy process leading from one phase to subsequent.
There are many service providers available now to help you with this process. ClickFunnels leads in a big way. Among sales funnel managers, the ClickFunnels brand looms large. Since 2014, ClickFunnels has garnered 70,000 subscribers for its total solution for sales funnels in any industry. They claim the merchandise can do everything: boost B2B sales, market e-books, upsell via shopping carts, host webinars, boost your social media presence, generate leads, and manage your email lists.
Features of ClickFunnels
Sales Funnel Templates
The Clickfunnels marketplace hosts over 1,500 templates both free and priced, featuring everything from sparse frameworks designed to be customized to finely focused options for very specific industries.
Almost all funnels are complete solutions from the landing page to the purpose of sale, and have targeted, distraction-free marketing designed to stay your customers moving toward the choice you would like which may be anything from gathering their information for an opt-in list to creating a purchase . Many of the free funnels are highly professional products, so don’t worry that this is often a hidden cost.
Page Editors
Templates also can be customized. In Clickfunnels’ editor, you'll either build a replacement funnel from scratch or make changes to a pre-built funnel. You’ll be prompted to answer a couple of questions, then be ready to drag elements around and make new ones with an easy editor.
You can also make more advanced changes to your pages, like messing with settings to spice up SEO, integrating a third-party email manager, or adding widgets like countdown timers or SMS feeds.
Analytics and Testing
Clickfunnels makes it easy to ascertain how a funnel is performing post-launch. The highest of the info page tells you ways much money you’re making per click, what proportion people spend on their shopping carts on the average and the way much money this sales funnel has grossed you in total.
You can also see what percentage views each of your pages has gotten. It gives you the option if you would like to track what percentage people have reached your landing page on a mobile device. This page is additionally your home for A/B testing, which allows you to directly compare funnels so as to seek out out which of them are performing the simplest
Autoresponder
Clickfunnels features a built-in autoresponder called Actionetics, which offers a competitive slate of email marketing features, though it’s only available with a premium subscription. Actionetics includes a contact manager with segmentation, and therefore the ability to automate emails and target them to specific segments of your list.
By creating action funnels that involve integrations, you'll also combine email campaigns with efforts to succeed in subscribers in several ways, like with texts or Facebook ads. If you don’t want to use Actionetics, Clickfunnels supports integration with several other popular marketing services like MailChimp and ActiveCampaign.
Actionetics is technically a separate app, available with premium Clickfunnels subscriptions, that integrates email list management with sales funnels. It’s an honest idea, capturing email information is one among the three main goals of this platform’s sales funnels, so it’s nice to possess some belongings you can do with it once you’ve got it.
Clickfunnels also supports integration with dedicated list managers like MailChimp, Actionetics has got to be better than top-tier standalone apps so as to justify using it.
And since emails aren’t a neighborhood of the sales funnel, there’s no concern about creating a choke point where customers could be reluctant to maneuver to a special app.
Without that, being tied to Clickfunnels may be a detriment instead of an asset to Actionetics. Put simply, this isn’t a worthwhile premium offering. It’s fantastic that you simply don’t need to pay extra once you hit a particular number of contacts such as you do with most auto-responders but when you’re already paying $297 a month, you basically need an enormous list or you’re losing money.
Likewise, features like automated list segmentation and action chains are nice, but they aren’t $200 extra nice. We recommend you begin by integrating a special list manager. If your business scales up enough that paying for thousands of contacts becomes a drag, you'll always migrate over to Actionetics afterward
Payment Gateways
Clickfunnels doesn’t include an in-house payment processor, so you’ll got to accompany a 3rd party. They personally recommend Stripe, but you'll also accompany PayPal, Apple Pay, or one among several other supported API integrations (though Square isn't currently available).
Some gateways aren't supported as direct API integrations, but can still be used as third-party apps. And while some, like Square, just aren’t supported, other third-party apps could be ready to assist you make that connection.
Website Hosting
An important feature. Clickfunnels hosts all of your landing pages, squeeze pages, shopping carts, on their own platform, so you don’t got to pay extra hosting fees.
If you would like a custom domain for your brand, however, you'll got to pay a one-time fee of $20. But you'll do all of this through Clickfunnels, and subscription plans include a limited number of those for free of charge so it’s definitely still convenient
Customer Education and Support
Subscriber tech support is usually done through chat. You’ll be prompted to read through their knowledgebase articles first, but can chat directly with an expert if they don’t answer your question, and may also check in for a premium subscription to urge priority during this queue.
However, Clickfunnels is extremely clear that support experts aren't here to assist you with sales strategy, it’s only technical support. You'll also seek answers from Clickfunnels’s subscriber forum (where you'll talk marketing if you want).
Sales Funnel Creator
Clickfunnels works on an easy assumption: successful marketing results from being as clear and streamlined as possible about your attention. Its the key feature of ClickFunnels.
From the instant your customer steps onto the showroom floor, you’re greeting them, asking them about themselves, telling all of them about what they will chase away the lot with, and making it clear how easy it'll be to urge thereto point.
The sales funnels builds are slim and focused. Distractions make potential customers stray from the sale, funnels include as few distractions as possible.
Funnels are built from landing pages (This is the first thing potential customers see once they click on your link), squeeze pages (also called capture pages; lower-content pages designed to maneuver visitors onto a selected part of the sales funnel, like info capture), and shopping carts.
Customers never need to believe the way to get to the subsequent stage, only about whether the choice is worth their while. Clickfunnels’s targeted templates assist you to boost the potential of every visitor with upselling and downselling options, plus offer pop-ups, countdowns, and more.
In Clickfunnels’s easiest funnel-building option, all you've to do is to add a tag for what sort of funnel you’d like, and review the list of templates this generates. Once you’ve chosen, make any edits you would like to the page elements, and run through the launch checklist. This includes fixing integrations, naming a website, and saving the funnel and you are good to go.
If you don’t already know what sort of funnel you would like to use, use the Funnel Cookbook, which allows you to make a decision based on your industry and goals. All the templates from almost every sector are available to use.
The page editor deserves a mention, as its drag-and-drop interface is excellently intuitive. All page elements are often edited by clicking on them, sidebar options are organized with simple efficiency. Elements are available in many useful forms, too, from text bars and pictures to interactive widgets.
It’s not especially deep since it’s built for users with no coding experience, but with Clickfunnels’s whole aesthetic being about stripping down distractions, it is sensible for this to be so simple.
Funnel Flix
Funnel Flix is an exciting addition to Clickfunnels’s knowledge domain. Going beyond traditional tech support, this is often a “Netflix for marketers,” featuring a wealth of instructive content about the way to boost your marketing game. Many videos are available with the essential package, but some are restricted to premium plans.
These courses cover an enormous range of business topics, from the way to believe your money, to the way to build the simplest sales funnel, to thoughts from famous marketing luminaries like John Reese and Tony Robbins. The premium level includes content like “Funnel U,” which teaches advanced funnel-building, and other courses designed to sharpen your ad game.
Funnel Flix may be a great bonus feature which provides you access to a surprising amount of useful content. the very fact that a part of it comes with the essential plan only raises our opinion of it. Any bonus videos about the way to use the merchandise would be nice, but this is often above and beyond, and reflects alright on Clickfunnels as an entire
